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As The Weather Cools, Choose Merino Wool

by Brianna Pope October 08, 2021 1 min read

The temperatures are dropping, the leaves are starting to change. In other words, it’s Merino season! Merino wool socks (as found in our PURSUIT lines) feature all-season comfort that is the choice for many cold-weather adventurers. Ready to find out why? 
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How To Care For Your Swiftwick Socks So They Last a Lifetime

by Simon Jones September 13, 2021 1 min read

Swiftwick socks are built to last through ultramarathons, cross-country hikes, and simply everyday living. After sweating your way through a training session, your socks end up in the laundry basket and what happens to them after that really matters. Taking proper care of your socks when laundering prevents unnecessary wear and tear and keeps your gear lasting for years.
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Common Sock Complaints And How We Prevent Them

by Brianna Pope September 10, 2021 2 min read

We get it - not all socks are created equal. There are certainly some socks that don’t stand up to the test of marathons, gym sessions, or long days on the trail. We created our performance socks out of a need for high-quality socks that didn’t have the problems that other socks were giving us while we were chasing adventure. Here’s how we’ve engineered our socks to stand the test of time and avoid the common complaints other socks receive.

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Why Cotton Socks Are Not Your Friends

by Racheal Hubarth August 16, 2021 2 min read

When it comes to performance sock materials, not all fibers are created equal. While cotton socks can be a nostalgic nod to our childhood, they can cause a lot of discomfort when worn for athletic pursuits. Here are a few reasons you should trade your cotton socks for synthetic or Merino wool socks to level up your performance and comfort.
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What Exactly is Moisture Wicking?

by Emma Thimmig July 20, 2021 2 min read

We talk a lot about moisture wicking - it’s even part of our name. It’s an important performance wear feature, especially in socks. But what exactly is moisture wicking, and why does it matter? Find out!
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Merino Wool vs. Synthetic Fibers - What's The Difference?

by Racheal Hubarth July 19, 2021 2 min read

Outdoor folks take their technical materials very seriously - as do we. We are committed to crafting socks with high-quality fibers that perform at their best with every wear. We offer both synthetic fibers and natural Merino wool in our sock lines, as both provide exceptional performance. What’s the difference between the two? Read on to find out.
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